- HOW TO APPLY MAC COSMETICS FULL
- HOW TO APPLY MAC COSMETICS PLUS
- HOW TO APPLY MAC COSMETICS PROFESSIONAL
Each service is completely customizable based on the customer’s preferred shades and products. The Studio’s menu is broken down into full-face Applications and Lessons from 60-90 minutes and “Focus Features” which center around just on one area of the face from 10-15 minutes. We devised the menu based on some of the most requested looks and features at our stores and counters.” “This store concept offers customers to celebrate their individuality with the guide of our trusted makeup artists. “Artistry and individuality are at the core of the Studio and the MAC culture,” said Espinet. All applications are tailored for each customer’s personal preferences and unique style. The Studio’s menu, designed by MAC Cosmetics Senior Vice President of Makeup Artistry, Gordon Espinet, features variations of MAC’s most requested looks and services. For those who prefer a more personal experience, two private makeup rooms are available, providing an intimate environment for larger parties to socialize while receiving makeup applications.
HOW TO APPLY MAC COSMETICS FULL
Each station is equipped with an iPad loaded with the Studio’s full menu of services, inspirational looks and the brand’s new booking tool, allowing consumers to schedule their next visit. The Studio features six makeup stations anchoring the center of the space, rather than on the peripheries as in other locations. While MAC’s full product range is available for sale, merchandising is discreet and minimally visible upon entry, allowing artistry and services take center-stage. “The Studio’s space is very intimate and allows for the relationship between artist and consumer to flourish in a way that a classic retail space may not typically allow,” adds Buglisi Weiler, Global Brand President, MAC Cosmetics. The MAC Makeup Studio offers clients a personalized one-on-one experience with MAC’s makeup artists, removed from the bustle of the brand’s often-busy retail spaces. Located on the Upper East Side of Manhattan, this concept sets a global precedent for the brand.
HOW TO APPLY MAC COSMETICS PROFESSIONAL
all ages, all races, all genders, always.MAC Cosmetics introduces the MAC Makeup Studio, its first ever retail location dedicated to the brand’s trusted makeup services, applications, lessons and professional artistry. With an all-inclusive spectrum of undertones and shades, MAC foundation & concealer is formulated for all faces. It comes in over 40 buildable, velvety matte foundation shades and liquid foundation formulas.
HOW TO APPLY MAC COSMETICS PLUS
The brand’s cult-fave foundation is Studio Fix Powder Plus Foundation, a longwear foundation that launched in the early ‘90s. Because inclusion and diversity is what it’s all about. MAC foundation makeup has shades for everyone. Known as the holy grail of setting sprays, vitamin-rich Prep + Prime Fix+ face mist sets and prolongs makeup, sheers out foundation, intensifies color and acts as a midday refresher-all in one spritz. The reason? It magically looks incredible on almost any person who wears it. Our most famous matte cherry red lipstick, Ruby Woo, is a global best-seller. MAC has the most-coveted lipstick lineup around, with creamy lipstick, Lipglass lip gloss, liquid lipstick, matte lipstick & nude lipsticks for everyone. From ultra-matte to high gloss, subtle to bold, MAC lipstick has a shade and texture for everyone. Their values of creativity, self-expression and artistry have made them a world leading–and most inclusive–makeup brand.Ī proud community of professional makeup artists, MAC is at the forefront of setting trends, collaborating with the stars of fashion, art, music and pop culture. The world’s leading professional makeup authority, MAC makeup is the original pop-culture beauty brand.
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